free consultation
The cost of a website consists of several factors that you should consider when commissioning a website.
The basic questions you will get from an agency or freelancer will definitely be:
All this to determine how much work will be on the contractor's side, how many things you have developed, and whether you are looking for a ready-to-implement solution or want to work through the design process from prototyping, mock-ups and UI design.
Websites can perform very different functions, in different ways to build engagement and achieve goals which is why they can be made in different technologies and implementations that is why it is so important to prepare preliminary information or have discussions at the stage of taking the order by the agency.
From this article you will learn:
How much does it cost to make and set up a professional website from scratch by an agency and a freelancer.
What the cost of a website depends on. You will learn the price list for building dedicated and template websites.
Table of Contents:
A question about site pricing or a question 'about the cake'.
How much does a large, small or medium cost ? While we can estimate by size, the valuation will be far from the actual order and the question behind which is a number of additional questions that often make it even more expensive or cheaper. Only ready-made products, i.e. predefined sets, can be priced on this basis, or design and implementation solutions typically templated, such as a 3-layer berry cake, a corporate website with 4 main plants without an extensive offer. However, if we are building the site individually i.e. ordering our 'cake' we need to provide as much data as possible to get a customized quote.
How much does a large, small or medium cost ? While we can estimate by size, the valuation will be far from the actual order and the question behind which is a number of additional questions that often make it even more expensive or cheaper. Only ready-made products, i.e. predefined sets, can be priced on this basis, or design and implementation solutions typically templated, such as a 3-layer berry cake, a corporate website with 4 main plants without an extensive offer. However, if we are building the site individually i.e. ordering our 'cake' we need to provide as much data as possible to get a customized quote.
Very often we get inquiries how much does a simple website similar to X website cost. How much does it cost to make a page of your own website.
This is hard to determine because looking at the number of 'components' often asking the question Clients do not know how many functionalities and which ones specifically affect the price. Which can be abandoned and which may ultimately prove unnecessary, but increase the price. It is worth specifying the inquiry, as it may turn out that a grutnow analysis will show that in reality the sample page may turn out to be a large cake with a small number of components or a small cake with expensive 'components'.
The cost of a website consists of many factors that may not be known or entirely clear to the orderer, after all, he orders the site, i.e. he is the customer and should be well informed, first of all, about his idea and the possibilities of its implementation. For the purpose of making a good brief, it is good to know the stages of website design to know why such and not other costs and what we pay for.
See what affects the cost of a website, a site with a store.
See also:
The price range we will receive from potential contractors will probably be very large. The less data included in the request, the wider the price range will be. See how to easily prepare for a website order to get a specific quote from an agency or freelancer .
See also what a website should contain (what are popular solutions and information architecture)*
See web development services :
Before sending an inquiry, it is a good idea to take a moment to consider the following information. This will significantly reduce the time for the contractor to analyze the inquiry and it is possible that the response will already include estimated costs. Therefore, take a moment to the following points and prepare ( preferably in word / pdf or google doc) the following information relatively consolidated :
Let's now discuss the above assumptions to better be able to specify what to put in the brief for the contractor.
This is important information because it gives an idea of who the contractor will work with. It will help determine the possible number of workshops needed for the first stage of the website project and the number of people involved. If you have technical people on board or more familiar with the topic it is also worth noting. The level of awareness of many technical aspects of the client's team will allow you to adjust the language of communication and the level of workshops and the need to perform a possible introduction to the whole subject of the implementation of the site so that you know how the cooperation will look like and what the various stages of the implementation of the site are for.
What is worth informing the contractor about at this point:
Of course, no one requires you to state precisely what type of website you want or the full specifications because that's what we have agency interviews and workshops for. Determine as much as you can what you need from a new website, or at least in general whether it will be a simple website or definitely more elaborate. Useful websites should be created just based on the analysis of your audience.
Try to think based on the general categories of sites what type of site you want to commission:
Onepage page
This is a page without subpages in which menu items direct to the relevant sections of the page (scroll the user below the banner).
A One Page site, as the name implies, focuses on a single subpage. All of the site's content is contained on the home page, and scrolling down the screen allows access to different sections, rather than using traditional subpages or tabs.
This type of site does not contain classic internal pages, which limits its ability to present more advanced content. It is also worth noting that the entire site is contained in a single URL, without additional subpages.
Website with blog
The site equipped with a blog, although it is more fitting here to say whether there will be a blog on the site because practically most simple and complex sites now have if not a blog then case studies,
Website with extensive offerings
That is, you have a company that has an extensive range of services and products. It is worth putting all this information on the site. The information is important because you will need to make a plan (site architecture) to guide the user through the products and services that are often interrelated.
Landing page
This is a page that collects traffic from a search engine for specific phrases. The page that enters and generates queries. Used in adwords promotional campaigns. Usually contains little content, a form and plugged in tracking codes or other marketing platforms like saleforce, salesmanago etc.
The main feature that distinguishes landing pages (landing pages) is their ability to convert as many customers as possible. The appearance and functionality of a landing page are tailored to this purpose. Another important feature that characterizes all landing pages is their structure, usually consisting of a single web page that either enables the user to make a purchase (or other desired conversion), or redirects the user to another page that performs this role.
Industry (company) websites
These are pages of specific industries e.g.: restaurant, hairdresser, training, for a specific industry
Abu determine the price of building a website it is necessary to determine what we need at the beginning may be difficult from that there are already specific questions and an interview to determine it together, but try to think what you need from the site as an administrator, owner, what is to implement, what you care about.
The list of specific functionalities can be long and hard to determine at the start so a better information for the contractor will be what you expect from the site e.g. :
The site is expected to generate leads from Google search. It will increase the cost of the site with a key phrase analysis service.
With this information, we know that we need to do SEO research, keyword analysis, and prepare an appropriate strategy to build the site for specific topic silos.
We want to update our site frequently
In general, all the sites we create are based on the Wordpress cms system. There aren't many static sites these days, and it's even simpler to integrate a CMS into a site than to input content and optimize it from html code.
Often the reason for changing the website is the unintuitive admin panel making it difficult to edit it. This is an important aspect because prioritizing the editing of a page will allow you to properly prepare its administrative panel for frequent updates and edits.
Assuming the high usability of the admin panel on our part, we propose to build predefined layouts in wordpress CMS so that on their basis it is very easy to create the appropriate predefined sections and subject them to modification.
The website is to be helpful for sales e.g.: developer, restaurant, hotel, IT
Here, in turn, an important factor will be to draw userflow diagrams and guide the user so that he realizes our objectives in terms of getting to know the company, its services and offerings. In order to do this, it will be necessary to do a proper workshop, to get to know the company and its business from the inside.
Depending on the industry, for example: a site for a real estate developer will be equipped with a search engine for apartments graphical, 3D or ordinary. A website for a reseaurant will need to have an extensive ordering system similarly for the websites of hotels or other industries. A site for a training company, depending on the model, may have an ecommerce mechanism implemented with cataloging of training courses into specific types of main pages with their list and training card.
The website is meant to be a showcase
A business card website is an uncomplicated website designed to act as a virtual business card for a company. Its main purpose is to provide basic information about your company and to showcase the services or products you offer. For many potential customers, your business card site will be the first place where they make contact with your brand.
We want to show clients that we are reliable and build social proof. Here, we can also divide the site by its technical execution as it can be a showy site with animations to evoke a WOW effect or a classic site for a lawyer.
We want to provide information about services and offerings
Whether the site is only to inform on one sub-page about the offer on the basis of a mention of a particular offer or to exhaust the topic with more and more detailed sub-pages of a particular service having its own dedicated sub-page.
If at the inquiry stage you already know that the site will have :
Also write about it.
For larger sites with extensive services and offerings, e.g.: see case studies codibly determining the total cost requires :
The phase of estimating the overall cost of implementation
Given after the first query if it contains the necessary information possible to estimate the overall performance range of the site.
The initial assessment of the project should be done in the early stages, when we have only general information about the requirements and scope. This allows us to make an initial assessment of the necessary resources and feasibility of the project. With such an initial scope estimate, the error is usually between double the initial value and half of that.
Estimation of costs after the start of work
In the planning phase of a project, when the scope, objectives and priorities are already defined, estimation becomes useful for determining the specific work time or number of days required to complete individual tasks. This helps in determining the order of activities, priorities and in assessing risks.
Cost clarification phase
It is given after a joint workshop and confirmation of general assumptions. Often it also happens that during the workshop and interview new functionalities are added, or there is an extension of the assumptions and plans, which the initial pricing did not take into account. Recalculation of costs takes place, which constitute the upper limit of the order. Additional security of the price threshold is re-confirmation of all functionalities at the stage of prototyping and UX mockup process.
The cost of maintaining a website per year is the fees for the domain, hosting, SSL certificate and a license for plugins or Wordpress builder if used.
The cost of maintaining the site annually is:
Services are paid annually to the relevant companies. Completing orders comprehensively for clients who do not have a domain, server, services are ordered on their data and all necessary login data for services are provided. Also, invoices by companies are sent directly to customers' emails.
SEO optimization and positioning
The website design offer is complemented by SEO optimization and positioning support. These additional activities make the site easier to position and attract more potential customers. During the website design process or right after implementation, consider adding elements that make the SEO process easier, as well as optimize the loading speed of the site. You can ask the company that will take care of the website design for an extended offer that includes SEO and website optimization services.
Typical costs for optimizing a website in an experienced agency are from 300 PLN.As for SEO positioning of a website in an SEO agency, the costs start from 450 PLN per month.
Hosting and domain
The costs associated with hosting a website and purchasing a domain can vary and depend on a variety of factors
The annual cost of maintaining a website is the sum of hosting fees and a domain subscription. For a small website, the optimal price for such maintenance is about 100-160 PLN net per year. If you pay more than this amount, you are probably overpaying or working with an unfair service provider. It is important to avoid promotions, which can lead to higher costs in subsequent years.
Due to the fact that in the proposed queries of users in the Google search engine there are phrases such as: the price of a website with a blog, a website with positioning, the cost of a website with a store, etc., below we provide estimated valuations. However, they do not constitute our commercial offer and such valuations do not make sense because it is enough that for a website with a blog we introduce a subscription system for a premium user or, for example, an interactive map of the world in the case of a traveler's blog (places she has visited) and the valuation will change by 180 degrees.
Websites included in this quote are websites implemented on Wordpress builders where the main scope of implementation is shifted to the stage of UX prototyping and UI design, as well as basic SEO and optimization execution. Websites created on the builder cost less because they do not require coding the layout separately into html and css files.
Website with blog : cost about 5,000 - 6,000 net.
Business card website : cost about 4,000 - 5,000 net.
Onepage website : cost about 4,000 - 5,000 net
Company website : cost about 7,000 - 9,000 net.
Website with store and blog : cost about 9,000 - 12,000 net
The implementation of a business card type site depends on the preparation and determination of the basic functionality of the site. A business card site may require :
Therefore, unless the site is complex in the implementation phase, it may require more time in the UX design and userflow building stages.
The cost of a company website is an expense of : 7,000 - 12,000 net depending on the complexity of the UX stage and integration of Wordpress functionality. See website creation in New York City at our interactive agency.
When choosing a quote for a website quote, you should focus your attention on the following:
Web sites designed individually from the stage of analysis, research, determining the purpose of the site, determining its conversion through SEO research, building information architecture is primarily the cost of the work of building the structure of the site and userflow diagrams. The cost is also web analytics and its correct implementation.
With this type of website, we also recommend implementing the coding stage individually, because investing in a well thought-out strategy, it is worthwhile for the website to be maximally optimized, fast in execution and technically refined (html code, individual intergration with CMS Wordpress).
Pricing can be done on the basis of the specification sent which will include :
Basically, there is no difference in the pricing of a wordpress site from the pricing of a website.
90% of websites are just implemented on the Wordpress system.
In the case of sites developed but implemented on the Wordpress cms system, the cost of making the site will be determined by the functionalities to be implemented, and not because of the division of the site on wordpress or other CMS. Thus, the backend (i.e. functionalities implemented from the admin panel) is priced.
It is possible to implement, for example: only the blog on wordpress, and the rest of the website can be done statically, but in the long run it misses the point, because the subsequent maintenance of such a site will be difficult, and the apparent savings minimal. If we implement to the site the functionality of only the blog or the ordering system, then the performance of intergration of the rest of the text / photo subpages is no longer such a large cost.
A cheap website is seemingly a saving. Note, however, that on a budget of up to 2,000 net it is impossible to design the visual layer individually, study the needs of your customers and who they are, analyze your needs in relation to the website. Cheap sites are usually created on a single scheme from a cheap template on Wordpress which is reworked under your guidelines
It is worthwhile to perform a comprehensive implementation of the site based on wordpress if only because of the ability to quickly make changes not only within the content editing, but because of the SEO or analytical optimization capabilities.
Often for the quote we receive already made ready-made website designs.
Pricing for the implementation of a website design on Wordpress is, of course, possible. After receiving the graphic files, analyzing and determining the functionality and logic of the entire site.
The main issue is the number of dedicated subpages of various types, such as: text subpages, blog subpages, landingpages, offer pages, product pages, which should be properly implemented in the wordpress system and linked in such a way that, for example, added news or products on the home page were automatically pulled to specific sections of subpages from the category of services or product.
Creating a website from scratch is a varying cost, depending on several factors. If you decide to build the site on your own, you can expect an initial expense of PLN 500 and up. However, when you outsource the project to a large interactive agency, the cost can be as high as PLN 25,000 or more. The average price for creating a professional website in Poland is around PLN 4,000 to PLN 8,000. However, keep in mind that costs can increase significantly if your project is unusual or requires special solutions.
Maintaining a website involves some costs, which include hosting, domain and site administration, especially when using a CMS such as WordPress.
The cost of hosting for a small website on a shared server is from 80 zł per year. If you need a dedicated server for a more demanding site with high traffic, the cost starts at 250 zł per month.
Domain registration depends on the extension, such as .pl, .eu or .com, and costs from £50.
If you need professional website administration, you can expect to pay from £100 per month if you choose to support an experienced agency.
Not necessarily, but certainly a £100,000 house will not be huge, and savings on materials will be evident.
The same is true for websites. Assuming that your friend offers to make a small business card website for free, you can expect that it will not be very polished and will not meet your expectations.
A freelancer who undertakes to create a website for $500 is unlikely to spend more than 2-3 hours of work on it, because he needs to make money in the shortest possible time.
Web development software such as WordPress has undergone significant evolution, making its use more accessible now than ever before. As a result, you don't need advanced programming skills to create an aesthetically pleasing and functional website. However, it's a good idea to stick to a few basic rules and tips that will help give your site a professional look, increase its visibility in search results and present your company in the best possible light.
Digital Agency Hauerpower
Copyrights 2010-2022
